When I say Alex changed my life, I really mean it.

Most people know entrepreneurship is hard, but few people know how both harder and lonelier solo founding is. As a previous solo founder, Alex not only found this gap in the market, but was innately suited to solve it.

It was hard for me to picture or imagine Alex's "co-founder-as-a-service" when he first introduced it to me, but I can't imagine how I would've gone through the last 9 months of both my personal and professional life without him in my corner.

His ability to serve as a pragmatic and solution-oriented sounding board, while at the same time speak from the heart on a human-to-human level have given me the tools and perspective needed to be able to work towards the best version of myself.

Alex is incredibly human, exceptionally empathetic and most importantly, is there with you every step of the way.

Thank you for everything that you are and everything that you do, Alex!

Alan Iván Ramos

Founder & CEO Libre Foods

Alex is an exceptional coach whose entrepreneurial background uniquely positions him to connect with founders on a profound level.

He not only imparts actionable insights for business growth but also equips founders with the invaluable tools and frameworks to cultivate inner resilience, a cornerstone for building transformative business.

One of Alex's standout qualities is his fearlessness in delving into the depths of any challenge, always with the aim of uncovering the root issues and crafting robust action plans.

His approach isn't just about addressing surface-level problems; it's about fostering profound transformations that drive lasting success.

I wholeheartedly recommend Alex to any founder seeking guidance in navigating both business and internal complexities.

Marcicel Saenz

Founder & CEO Minus

If you're seeking a transformative coaching experience, Alex Souza is your coach.

His unique approach helps you master purpose, mindset, and process, empowering you to lead from within and build a life of fulfillment.

Alex is highly insightful, encouraging, and practical, creating a supportive space for self-reflection and action.

I highly recommend him!

Marissa Cuevas

CEO & Founder of microTERRA

With Alex, I feel only gratitude and deep admiration.

Alex is truly committed, not just during the 1:1 sessions but also afterward, because he has one thing very clear: he genuinely wants you to win the inner game, and that's why he’s there to support you selflessly and without limits.

In my case, thanks to his dedication and powerful insights, we've started a process of alchemizing my life from the most important part—the existential (inside)—because on the outside, it seemed like there were no more solutions.

What stands out about Alex is that he has cultivated his word through profound listening and has various tools of knowledge and experience that enrich the sessions. There is a lot of wisdom and practicality to solve problems. I don’t know how he does it, but he manages to get you, both consciously and unconsciously, to commit to transforming yourself.

In the best sense, he leaves you with no way out. I assure you that Alex will not leave you alone—he will believe in you on an existential level, even when at times you might not believe in yourself.

I hope you can connect with him—he’s going to change your life from the only place that truly matters: from within, from your existence."

Andrés Rivas

Fouder & CEO Wow Legal

He is the best communicator I have ever worked with, his communication skills are truly superior.

He demonstrated these skills as a leader, a collaborator, and as a guide/teacher. He knows how to resolve any blocker in a focused, rational, and highly pragmatic way.

He has a very broad and deep knowledge: entrepreneurship in general, social entrepreneurship, the inner game, etc. He has an innate and deep ability to connect with people; he is very empathetic. He knows and uses a vast array of tools, both professionally and personally.

He is an excellent person and incredibly interesting. It’s a pleasure to work with him, and I learned a lot from him on various topics.

I am sure I will collaborate with Alex again; it will be an honor.

Ricky Sperber

Founder & CEO Eqvilibro

Alex was definitely a turning point in the second half of my year as an entrepreneur.

He provided support along with very powerful tools that helped me manage periods of uncertainty and high stress, both in business and personal life, in a simpler and more enjoyable way (yes, it's possible).

He is definitely a professional who knows how to identify the pain points in both areas, and with great mastery, he guides you towards a threshold of possibilities."

Verónica Macías

CEO & Founder ChumChum

Alex helped me tremendously with my company thanks to his vast experience with the various ventures he's been involved in, his long career as a mentor, the personal experiences he’s lived through, and most importantly, the quality of human being he is.

He is someone I’ve learned from and continue learning from to always win the inner game, no matter what’s happening externally.

For me, more than a business mentor, Alex is someone who accompanies you in this noisy life, filled with information and drama, helping you simplify life by making you understand that the only thing we can manage is what's within our control, which is very little.

And he does this with super practical tools that stay with you for life.

Thank you for so much wisdom, never stop enlightening us.

Ana Sofía Magallanes

Founder & CEO Elevare

He helped us structure everything, from a clear mission to the strategies to move forward, developing the right approach and continuously reassessing to stay on track and increase impact.

An admirable mentor who, with impressive ease, helps us clarify and untangle every detail to address the various challenges that come with social entrepreneurship, from an integral vision and a focus on promoting impact.

Cecilia López

Co-founder & CEO Entrelace

The experience was unique and exceeded all my expectations, which were already very high.

His methodology is effective, and his approach during each session creates trust and closeness.

I would participate in these sessions again without hesitation—the cost-benefit is fair and incredible.

There was a clear before and after, both for me and my business, and I’m sure all the value he added to my project will bring positive results

Martin González

Founder & CEO Fundación Umanos con Sentido

I had the opportunity to work with Alex during the development phase of Centro e.

In addition to inspiring and encouraging me to find ways to expand our social impact, he was a great help in the area of communication, particularly in effectively telling our story and mission, as well as in the process of better structuring our next steps.

Undoubtedly, this experience was enriching. Alex has extensive experience and a deep passion. I am certain that we will continue collaborating in the next stages of the project.

Diego Matus

Co-founder & CEO en Centro E